Gubernatorial Candidates Go Negative to Get Votes

Published in Pawtucket Times, August 22, 2014

With less than three weeks before the September 9th Democratic primary, gubernatorial candidates are working overtime to get their political message out by mailed campaign literature and bombarding the airways with their 30 second commercials and at debates.

As primary day quickly approaches, political new comer Clay Pell is staying on message in his campaign literature and television ads, claiming he has a “real plan” to fix Rhode Island’s problems, even claiming that he will bring a “real plan” and a “fresh perspective” to the Governor’s Office if he is elected. On the other hand, Mayor Angel Taveras and General Treasurer Gina Raimondo duke it out to take the lead. Taveras even takes pop shots at Pell as more voters begin to support him.

From the start, Businessman Ken Block and Cranston Mayor Allan Fung took off their gloves and began negatively blasting teach other in their campaign literature, TV ads and even at debates. Block was not a real Republican who had voted for Democratic President Barack Obama, he even supported his new ObamaCare program. On the other hand, Block went after Fung’s handling of Cranston’s ticketgate, calling him a political insider.

Yes, as my good friend long-time Pawtucket resident Jon Anderson says, “it’s the silly season of politics.” Like it or not, negative campaigns are here to stay and they do work, say political pundits

Poll Numbers Shifting

Just as summer began, Democratic and Republican gubernatorial candidates began to get negative and the numbers began to shift.

According to an exclusive WPRI 12/Providence Journal poll, released two days ago, of 503 likely Rhode Island Democratic primary voters, Raimondo takes the lead at 32%, Taveras drops to 27%. Pell is closing in at 26%, the poll shows, conducted by Joe Fleming, of Fleming & Associates of Cumberland, Rhode Island. One percent of the voters give Todd Giroux their support. Only 13% of the respondents remain undecided.

Last May, a previous WPRI 12/Providence Journal poll showed a politically-unknown Pell had support of 12% of those polled. Huge infusions of his personal wealth on TV ad purchase and campaign outreach has ratcheted up his visibility. At that time, Taveras was in the lead with 33%, Raimondo at 29%. With a larger campaign war chest than the Mayor, she was able to chip away at his lead by focusing the voters on his City’s economic woes and spike in crime.

As to the Republican primary race, the universe of Republican voters is so small there are no public polls, says Chairman Mark Smiley, Rhode Island Republican Party. He notes that the Fung and Block campaigns are doing their own internal polling.

Negative Campaigning Works…

Negative campaigning works, says Wendy Schiller, Associate Professor of Political Science and Public Policy at Brown University. In his book, Defense of Negativity, Vanderbilt Professor John Greer found that “not only do negative ads work to undermine the opponent, they also convey information about candidates,” notes Schiller.

“Even when an ad is completely negative, it almost always contains some element of truth to it about the opponent’s record or positions, adds Schiller, a frequent guest of Rhode Island PBS’s “A Lively Experiment.”

Schiller gives her assessment of the Block-Fung race. “Because Ken Block was formerly a moderate, he has the most pressure to jump into his race with energy and aggression and undermine the perceived front runner Mayor Allan Fung,” she says, noting that he may have well been successful in doing that at a time when the police scandal in Cranston was unfolding and now more recently, with the filming of an expensive ad in Ohio instead of being created in Rhode Island

“Fung has fought back by criticizing Blocks proposal’s and his lack of elected experience, but his first negative ad on Blockheads was perceived to insult Block supporters more than Block himself, so they pulled it, notes Schiller.

As to the Taveras-Raimondo contest, Schiller believes the Mayor had to go negative against his opponent because she was criticizing him for higher taxes and the rising crime rate in Providence, noting that of these candidates went negative on Pell’s inexperience. It was a mistake because they did not want to give him status as a contender but it allowed him to shape his own reputation among voters with unchallenged TV ads, she says.

.

Schiller says that negative TV ads can backfire. “I think overly negative – or too much distortion of a record – can backfire more in Rhode Island because we are such a small state that most folks can spot an exaggeration when they see it,” she observes.

“We are already seeing Taveras go more negative on both Raimondo and Pell so expect to continue [in the upcoming weeks before the primary], adds Schiller. She predicts that the General Treasurer will “likely stay positive in effort to pull a few more voters from the undecided camps into her vote column. She says that Pell has responded to Taveras negative ads in a limited way, and expects him to stay above the negative fray in hopes of pulling votes from the other two Democratic candidates.

Can a political candidate win an election by not going negative? It depends on where you are in your campaign, says Schiller. For instance, a while back Raimondo went negative on Taveras, but only continues to do so in debates, not so much on TV ads. Pell thinks a positive strategy is also a winning strategy while Taveras is now on the attack. “We will just have to wait and see on primary night who wins,” she says.

Watching the Political Tumble from the Side Lines

From inside the Beltway, Darrell M. West, Ph.D., Vice President and Director of Governance Studies at the Brookings Institution, watches his former state’s gubernatorial races and gives this columnist his observations.

“The Ocean State’s GOP primary turned negative early in the campaign because it is only a two-person race. In this situation, once one candidate goes negative, the other person has to defend himself and go on the attack too,” says West, a former Brown University professor and a prominent Rhode Island political commentator, noting the complexity of negative advertising in three-person races. “If two candidates go negative, that sometimes benefits the third candidate who has stuck with a positive message,” he says.

West speculates as to Taveras’ use of negative TV ads. “Taveras has a problem on both flanks. Raimondo is more moderate while Pell is more progressive. So the Mayor went negative to prevent vote erosion on both sides of the political spectrum. His strategy hasn’t bought him much support and he has lost ground to Pell in the most recent poll, he says.

West agrees with Schiller that negative ads can backfire. “Negative ads can backfire if the candidate is seen as mean-spirited and overly negative. That can redound to the benefit of the candidate who has stayed positive,” he adds.

Look for more nasty TV ads in the upcoming weeks, says West. You often see more negativity as you get closer to election day. With the margin of victory very close among the Democratic candidates, that primary runs the risk of turning into a slugfest in its closing days,” he says.

Finally, West says that positive ads might push a political candidate to victory. “Candidates can win by staying positive in a three-way race. Lack of negativity becomes a distinguishing factor with the other two candidates, he notes.

Your Vote Counts

Historically, older voters from across the country have played a major role in electing political candidates because they consistently-voted in larger percentages than other age groups. The political fate of Rhode Island’s statewide and congressional elections and ballot initiatives may well rest on the shoulders of aging baby boomers and senior voters.

By now, the Ocean State’s political candidates have mailed campaign literature, debated, attended debates and gatherings, hoping to effectively deliver their political messages and ultimately influence their vote.

While negative ads may sway voters, take control of who you will vote for at the upcoming primary. Spend the next three weeks to read between the lines of campaign literature and negative ads, learning more about a candidate’s background and issues. You must separate political rhetoric and negative innuendoes from the substance of issues. Put time into determining who can best represent your interests.

If political candidates do not know the power of the educated voters, hopefully they will after the polls close at 8:00 p.m. on September 9th.

Herb Weiss, LRI ’12, is a Pawtucket-based writer who covers aging, health care and medical issues. He can be reached at hweissri@aol.com

Olon Reeder’s Fix for the State’s Ailing Economy

Published in Pawtucket Times, July 11, 2014

As the 2014 General Assembly session ended, CNBC released its annual Top States for Business rankings. It was not good news for the Ocean State. According to the report’s findings, Rhode Island finished last among the 50 states for the third time in the last four years. States were ranked in these 10 categories: cost of doing business, economy, infrastructure, workforce, quality of life, technology and innovation, business friendliness, education, cost of living and access to capital.

After the release of the scathing report, CNBC senior correspondent Scott Cohn caught up with Governor Chafee in Chicago, attending a regional Democratic Governors Association conference, who gave his thoughts to the report’s outcome. Rhode Island was on an upswing with the state putting funding into education, infrastructure and workforce development.

Reviving Up the State’s Economic Engine

Yes, as Chafee noted, a Rhode Island Senate staffer says that economic development was a priority on Smith Hill this year.

Gregg Parė, the chamber’s Director of Communication, says state lawmakers agreed with Chafee’s positive assessment of the progress made to make the state more competitive. “Many important components of the Senate’s Rhode to Work action plan to improve the skills of the existing workforce as well as the workforce of tomorrow were passed by the Assembly,” he noted.

Paré notes a centerpiece of the Road to Work plan was placing responsibility for coordination of workforce development with the Governor’s Workforce Board. Legislation was passed to accomplish this, ensuring that Rhode Islanders can access the training programs they need in a timely and effective way, he said.

“Additionally, the Jobs Development Fund was exempted from “indirect cost recovery,” which had directed a portion of the employer funded program for workforce development to the state. This provides an additional $1.2 million for worker training programs,” adds Paré.

Paré detailed some educational reforms that were addressed by lawmakers this year. The Board of Education was directed to seek lower cost but equally effective high school equivalency tests to the GED, and to reinstate a hardship waiver of fees for low-income test takers. This removes a potential barrier for obtaining an equivalency which can open doors to employment opportunities,” he says. Enacted legislation also provided more time for those receiving cash assistance to undergo training programs, and to provide professional development for high school counselors to ensure they are helping students as they enter today’s workforce. Passed legislation also helps communities transition to full-day kindergarten, a proven, effective way to better prepare students for success in school.

Paré says the newly enacted budget invests in initiatives the Senate has worked on for years which will have long-term benefits for the economy. “The Senate’s 2013 Moving the Needle report recommended reducing the corporate tax, which the 2015 budget reduces from 9 percent to 7 percent. At the same time, it shifts the method of corporate tax assessment to a single sales factor, which removes a disincentive for investing in jobs and property in Rhode Island. The budget also eliminates the cliff on the estate tax, and increases the exemption to $1.5 million.”

Summing up the legislative session, Senate President Teresa Paiva Weed said: “The budget invests in Rhode Island’s future. The reduction of the corporate tax rate and increase in the estate tax threshold help to make Rhode Island more competitive. The transportation infrastructure fund invests in the state’s roads and bridges. Our many initiatives in the area of job training will help the state’s economy continue to move in the right direction. I’m very confident that those initiatives will help students coming out of schools seeking employment as well as the state’s older workforce which is seeking employment.”

We Have More Work to Do

But, while it may have been a banner your for economic development reforms, Olon Reeder, President of Reeder Associates, a Southern New England based independent public relations and multi-media communications practice, calls on Rhode Island’s lawmakers to continue their focus on economic reform in next year’s session. More needs to be done, says the small businessperson, former public official and former award-winning media personality.

With the State of Rhode Island coming up with a new comprehensive economic policy early next year, the North Providence resident recently released his suggested economic development action agenda, as how to improve the state’s long term quality of life, through investing in people, communities and small businesses.

“We are at a critical crossroads where we must overcome our negative self attitudes and start taking actions ourselves if we all want our state and our lives to become successful,” says Reeder.

In his economic platform, Reeder calls for tying lifelong education to economic growth. “Brain power is a key element driving worldwide demands and economic activity today, through the convergence of non stop knowledge, creative economy, enterprise and innovation, art-design connections, which all start with lifelong learning,” he says.

Reeder says personal empowerment creates the environment for change “Empowerment encourages, and develops the skills for, self-sufficiency, giving people the abilities and knowledge that will allow them to overcome obstacles in life or work environment and ultimately, help them develop within themselves or in the society,” he says.

Reeder observes that companies are constantly replacing full-time employees and now relying upon independent contractors, where people who once counted on a steady pay check are now being left to fend for themselves in a hyper-competitive self employed market.

Based on 2011 figures from the US Bureau of Labor Statistics, in Rhode Island, there re over 73 thousand self-employed contributing over $3 billion annually to the state’s economy. Most self-employed are hired out of necessity, are done so locally and through word of mouth. Because freelancers depend so much on self promotion to get their jobs, they must focus on the local markets, along with showcasing their diverse personal talents, marketing their skills to business owners in their community, along trying to compete with others for opportunities.

Reeder recognizes the importance of valuing our places, spaces and communities. “More than ever, people must be connected to where we live, work, play, stay and travel. People expect places and spaces they interact with daily to be vibrant, active, socially appealing, culturally stimulating and help them in improving their quality of life, especially with their physical and mental health,” he says.

Reeder notes active living communities provide opportunities for people of all ages and abilities to engage in routine daily physical activity, he says, like pedestrian and bicycle friendly design, access to intermodal transportation, mixed use development, ample recreation, walkable neighborhoods, access to fresh and healthy foods and commerce centers.

“Our economic revitalization is relevant to healthy and sustainable communities because active living communities encourage individuals to be more physically active, improving health by lowering citizens’ risk for health conditions, adds Reeder. “Active living communities create enhance quality of life, attract business and knowledge workers, and contribute to ongoing economic development,” he says.

Reeder noted that technology is a must, as people are now “required” to have 24/7 365 access to the Internet and must now communicate through social media to live, work, and transact personal activity, he calls for providing everyone with free online access “as a necessity of our 21st century lifestyles.”

Finally, Reeder thinks “Demand Driven Experiences” are necessary for not only reinventing our state’s manufacturing, but in changing our self attitudes about how Rhode Islanders see themselves, ultimately affecting expectations others may have about the perception of Rhode Island as the worst place for business.

“Because people no longer buy things for their personal benefit, they want enhancements to fulfill missing elements of their lives,” adds Reeder, noting that experiences are crucial for businesses and locations as a branding and marketing tool, especially with efforts in Rhode Island attracting people to live and travel here for our entertainment, food and lifestyles.”

“Using our experiences to effectively promote market and give an iconic brand, we must also stay true to the “real Rhode Island,” to our proud independent and working class heritage, the ethnic and cultural diversity in our state, and preserving our unique natural resources,” he says.

State lawmakers must be commended for their successful efforts to slash regulation and enact laws to make Rhode Island a more business-friendly place to operate. At press time, Reeder, a Rhode Island native, whose family has been very prominent in Southern New England for over four generations in small business, real estate, building contracting and public service, continues his efforts to get his voice heard by General Assembly leadership, state policy makers, business groups, even gubernatorial candidates.

Hopefully, they will choose to closely listen to Reeder and others who may well hold the keys to fixing Rhode Island’s sluggish economy.

Herb Weiss, LRI ’12, is a writer who covers aging, health care, medical issues, and the economy. He can be reached at hweissri@aol.com.

 

Olon Reeder’s Fix for an Ailing State Economy

Published on RIfutures.org, July 11, 2014

Olon Reeder, a slight-figured, unassuming, behind-the-scenes kinda guy, has been quietly improving the quality of life in northern Rhode Island for decades as a public affair adviser for the Blackstone Valley Tourism Council.  With his years of working in the public sector, as legislative assistant with the Rhode Island General Assembly in the mid-to-late 1970s, with the Garrahy administration, state agencies and with small businesses, he’s authored a nontraditional economic development policy paper he hopes will be considered in next year’s Rhode Island General Assembly debate as to how to create a more vibrant business environment in the Ocean State.

Over the years, Reeder, President of Reeder Associates, a Southern New England-based public relations and multi-media communications company, has seen state lawmakers and its economic development agency attempt to compete with surrounding states, just going after “larger, trendy, projects to turn the economy around. “Smaller companies would always get the short end of the stick, because they were not seen as a viable economic generator,” he says, stressing that this perception is inaccurate.

In recent years economic development solutions to fix the state’s ailing economy have been floated for public debate by lawmakers, economic development professionals or by large corporations. Today, Reeder, with almost 40 years of in the public and private sectors, calls on state lawmakers to consider his proposal when they focus on economic reform in next year’s session. More needs to be done, says the small businessperson who is a Native Rhode islander.

It’s almost like Mr. Reeder goes to Smith Hill, to take on the establishment to be heard.

“We are at a critical crossroads where we must overcome our negatives attitudes and start taking actions ourselves if we all want our state and our lives to become successful,” Reeder wrote in a recently released policy statement detailing his suggested economic development action agenda, as how to improve the state’s long term quality of life, through investing in people, communities and small businesses.

He calls for tying lifelong education to grow the economy. “Brain power is a key element driving worldwide demands and economic activity today, through the convergence of non stop knowledge, creative economy, enterprise and innovation, art-design connections, which all start with lifelong learning,” he says.

He says personal empowerment creates the environment for change “Empowerment encourages, and develops the skills for, self-sufficiency, giving people the abilities and knowledge that will allow them to overcome obstacles in life or work environment and ultimately, help them develop within themselves or in the society,” he says.

Companies are constantly replacing full-time employees, he said, and now relying upon independent contractors, where people who once counted on a steady pay check are now being left to fend for themselves in a hyper-competitive self-employed market. These individuals are oftentimes forgotten by policy makers.

Based on 2011 figures from the US Bureau of Labor Statistics, in Rhode Island, there re over 73 thousand self-employed contributing over $3 billion annually to the state’s economy. Most self-employed are hired out of necessity, are done so locally and through word of mouth. Because freelancers depend so much on self promotion to get their jobs, they must focus on the local markets, along with showcasing their diverse personal talents, marketing their skills to business owners in their community, along trying to compete with others for opportunities.

Reeder recognizes the importance of valuing our places, spaces and communities, to grow business. “More than ever, people must be connected to where we live, work, play, stay and travel. People expect places and spaces they interact with daily to be vibrant, active, socially appealing, culturally stimulating and help them in improving their quality of life, especially with their physical and mental health,” he says.

Reeder notes active living communities provide opportunities for people of all ages and abilities to engage in routine daily physical activity, he says, like pedestrian and bicycle friendly design, access to intermodal transportation, mixed use development, ample recreation, walkable neighborhoods, access to fresh and healthy foods and commerce centers. This philosophy must be included in any state economic development plan.

“Our economic revitalization is relevant to healthy and sustainable communities because active living communities encourage individuals to be more physically active, improving health by lowering citizens’ risk for health conditions, adds Reeder. “Active living communities create enhance quality of life, attract business and knowledge workers, and contribute to ongoing economic development,” he says.

Reeder stresses that technology is a must, as people are now “required” to have 24/7 365 access to the Internet and must now communicate through social media to live, work, and transact personal activity, he calls for providing everyone with free online access “as a necessity of our 21st century lifestyles.”  Finally, Reeder thinks “Demand Driven Experiences” are necessary for not only reinventing our state’s manufacturing, but in changing our self attitudes about how Rhode Islanders see themselves, ultimately affecting expectations others may have about the perception of Rhode Island as the worst place for business.

“Because people no longer buy things for their personal benefit, they want enhancements to fulfill missing elements of their lives,” adds Reeder, noting that experiences are crucial for businesses and locations as a branding and marketing tool, especially with efforts in Rhode Island attracting people to live and travel here for our entertainment, food and lifestyles.”  “Using our experiences to effectively promote market and give an iconic brand, we must also stay true to the “real Rhode Island,” to our proud independent and working class heritage, the ethnic and cultural diversity in our state, and preserving our unique natural resources,” he says.
State lawmakers are moving in the right direction to make Rhode Island a more business-friendly place to operate. Reeder continues his efforts to get his voice heard by General Assembly leadership, state policy makers, business groups, even gubernatorial candidates. Hopefully, they will choose to closely listen to Reeder’s nontraditional approach to economic development and to small business owners who know their specific needs to operate successfully.

– See more at: http://www.rifuture.org/olon-reeders-fix-for-the-states-ailing-economy.html#sthash.86LrWZAH.dpuf

Herb Weiss, “LRI ’12, is a Pawtucket-writer covering aging, health care, medical, and business issues.  He can be reached at hweissri@aol.com.